Tiger Woods on Sunday accomplished his fifteenth significant success, and his fifth Masters, at the 2019 Masters, following a drought of championship victories that endured over 10 years.
That additionally implies Woods’ apparel and accessories on the green, Nike, wins huge.
The estimation of Woods’ Sunday triumph for Nike is generally $22,540,000, as per Apex Marketing. This number is comparable to the brand esteem that the athletic apparel company got from Woods’ on-camera introduction amid the Final Round of the Masters communicate on CBS, the firm said. The iconic Nike swoosh was included on Woods’ cap, shirt, jeans and shoes.
By Sunday afternoon, a portion of the Tiger Woods-marked apparel and accessories for men on Nike’s website were sold out.
In the interim, not long after Woods’ triumph was proclaimed on Sunday afternoon, Nike dropped a video on its social media channels featuring the golfer. It said: “It’s crazy to think a 43-year-old who has experienced every high and every low and has just won his 15th major is chasing the same dream as a 3-year-old.”